The Normann Copenhagen flagship store is something of a visual masterpiece. Following a large-scale, comprehensive renovation, Normann Copenhagen is opening the doors of its spectacular
new showroom. The Danish design company’s new headquarters appears as an experimental, artistic universe in brushed steel, lively terrazzo, and eye-popping colour combinations.
For just over a month the doors to Normann Copenhagen’s flagship store in Copenhagen have been covered with a mysterious pink foil. Behind the scenes, work has been going on at a feverish pace to create a new base for Normann Copenhagen – an extraordinary, world-class showroom. The new combined flagship store and showroom presents an exclusive and bold design concept that captures the essence of the Normann Copenhagen brand. A conceptual, theatrical universe gives the showroom the character of an art exhibition, where
everything is carefully curated and nothing is left to chance.
“We want to give visitors the feeling they’re moving around in an art installation. We’ve played with the contrast between warm and cold in a contemporary interior environment that pays homage to premises that are very worthy of preservation,” says designer Hans Hornemann, who in cooperation with Normann Copenhagen’s Brand Manager, Britt Bonnesen, developed the concept and design of the new showroom.
The style is raw and industrial, with a contrasting blend of materials. Epoxy, steel, reflective glass and coloured acrylic meet more organic elements like plush rugs and shimmering terrazzo. The old cinema’s original classical details have been carefully restored, and stucco work and bas reliefs create a beautiful contrast to an emerald green ceiling and oyster grey walls.
Shop the Normann Copenhagen collection here.